Our Search Marketing Services
ODEON HOUSE offers a wide range of search engine marketing solutions to fulfil all of your online business requirements. Search marketing has changed the way the world does business...forever! While it may seem like a simple task of getting ranked above your competition on the major search engines, in reality it is a complex and multi-skilled process. Search marketing is real time 24/7 competition and requires innovative and evolving solutions to achieve on-going success in a rapidly changing marketplace.
We engage an integrated approach embracing Natural Search, Paid Search and Social Media integration. This approach has consistently proved to be the most successful and achieves qualified and cost effective traffic conversion and a meaningful enagagement with consumers.
Natural Search
Natural Search is also known as "organic search" and is often broadly covered under the function of "Search Engine Optimisation". Natural Search is based on the process of keyword analysis and development. Natural Search also ulilises targeted content creation and Web PR to ensure the relevancy of your website and delivery of effective content and ranking on the major search engines.
Paid Search
Paid Search, also known as "Pay-Per-Click" advertising, enables discovery on the major search engines in response to highly relevant and targeted search queries. It is now the fastest and most effective direct marketing solution available across all media. It is also highly measurable and allows complex analysis and tracking of results.
Social Media
Social Media is broadly described as a group of online media that share the characteristics of consumer participation, openness, conversation, community and connectedness. It is a constantly evolving field, but the current general types of social media are Blogs, Social Networks, Content Communities, Wikis and of course, Podcasts.
Copywriting
We create engaging copy that makes an emotional connection with your customers and gets results for your business.
Online Video
We are experienced television producers and are at the forefront of the convergence of the internet and online video. Join us as we lead the way in this exciting new development.
Content and News
Odeon House website news and content services ensure that your website is regularly enhanced with new relevant content creating a more rewarding experience for your visitors.
